Geofencing

Ways to Use Geofencing

Geofencing software can be used in a variety of ways, from asset discovery and time management to theft prevention and geolocation marketing.

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  Asset search

  Using geofencing applications, you can divide a building into an unlimited number of zones and significantly speed up the search for equipment, machinery, products, and other items in each of them.

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  Improving the safety of staff and visitors

  Through geofencing software, it’s possible to send a notification to a person if they have entered the danger zone and spent too much time there. The solution helps optimize area management of the building, improves business and operation processes, and increases the safety of people.

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  Monitoring hazardous zones

  Geofencing applications can be easily configured to control access to certain areas. The program determines the entry rights for each user, calculates the time spent inside, and tracks the exit. Thanks to it, you can not only have valuable data but also prevent unauthorized access.

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  Staff time control

  Geofencing services allow the manager to keep track of the staff from the time they arrive at work to the time they leave the building or a specific room. Using geofencing software, you can accurately calculate working hours, track late arrivals, and correct daily tasks.

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  Tracking the flow of materials in different zones

  Geofencing is an irreplaceable tool for monitoring the flow of materials in manufacturing. Each zone can be considered a separate production stage, which allows you to keep track of raw materials from the moment they are released from the warehouse to the finished product.

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  Theft prevention

  Geofencing platforms can be a great solution for tracking valuable assets at companies. As soon as the object in question leaves the geofence, a sound signal is immediately triggered, which warns the staff of possible theft.

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  Location marketingn

  Using geofencing marketing software, you can notify visitors of your company’s offers. As soon as a person enters the established zone, they immediately receive a message with information about promotions, discounts, and bonuses.

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  Increasing visitor/customer engagement

  Museums, exhibition halls, and galleries effectively use geofencing to provide customers with personalized content. Visitors receive useful information while close to certain exhibits (e.g. paintings), which increases their engagement levels.

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  Getting detailed analytics by geofences

  Geofencing services provide heat maps and various charts that help with analyzing the workflow of the company. With their implementation, it’s possible to obtain data on the number of visits, the time spent by each visitor in a certain part of the building, and other useful information.