Airport Navigation & Positioning

The problems connected with finding terminals, shops, and other premises adversely affect the general impression of the airport performance. Passengers experience stress and get negative emotions from a trip. In such situations, the wayfinding apps for airports are here to help you. The indoor navigation system for airports allows visitors to plan their movement around the transport hub more effectively just using a simple smartphone.

• Features:
• digital airport navigation maps with points of interest;
• building short and convenient routes to the necessary objects;
• step-by-step indoor airport navigation around the halls and terminals.

• Expected benefits:
• improving client loyalty and interest;
• enhancing user experience in using the mobile application;
• saving time for finding the required objects.

The technology offers the possibility of sending personalized push notifications to clients. Based on the passenger’s location, the interactive airport navigation system generates targeted messages that can contain advertisements, weather forecasts, time of departure, menus from cafés, etc. On the way to the required object, the passenger receives the individual offers from the shops that he’s passing by at the moment.

• Features:
• targeted advertisements via the airport mobile app;
• visitor support based on their location;
• reminders of departure time, flight delays, etc.

• Expected benefits:
• increased sales of goods and specialized services;
• additional income from companies-tenants;
• provision of useful information in a convenient form for a client.

The platform can help to track the airport assets, equipment, and staff. Wayfinding in airports allows monitoring the airport personnel in real-time to ensure the proper execution of their duties. Moreover, the technology implementation makes it possible to guarantee passenger safety and deliver them urgent notifications in case of emergencies or mass evacuation.

• Features:
• staff and asset positioning in real-time;
• history of staff movements around the transport hub;
• interactive maps of transport and equipment arrangement with a choice of optimal routes.

• Expected benefits:
• improved quality of service;
• quick response to emergencies;
• increased occupational safety;
• adjustment of work tasks in real-time.

The ‘smart airport’ system offers the airport management detailed passengers analytics for taking effective managerial decisions. The complex analysis allows optimizing passenger flows in the transport hub.

• Features:
• visitor behavior analytics with building heat maps;
• defining the fact of visiting certain stores;
• analyzing the impact of push notifications on visitors’ routes;
• assessing the time spent in the queues to check-in desks, booking offices, and other objects.

• Expected benefits:
• passenger flows management;
• possibility to optimize the transport hub performance;
• defining the profitability of marketing campaigns;
• increased profit of airlines, service providers, and retailers.